But the benefits of presentation management don’t stop there:
Companies can distribute newly branded material on Day 1. With a presentation management strategy in place, your sales team won’t skip a beat the day your new branding goes live. Instead, they’ll be ready to start selling with your newly branded digital assets.
Employees will be organized and stay on message. When you are used to telling your company’s story one way for several years, it’s not the easiest thing in the world to change your tune overnight. Thanks to presentation management systems, your employees are able to easily find the assets they’re looking for—and stay on message—during what’s usually considered a tumultuous time.
Teams won’t be overcome with stress during a difficult period. Change is difficult for most people to deal with—even when it occurs on a small scale. When the company you’re working for joins forces with another company—and completely rebrands—it’s a whole different level of change. With a strong presentation management strategy, employees will be able to remain calm during a challenging transitional period.
Previously disparate sales teams can quickly be integrated into one system, with one set up rebranded content. The last thing that anyone wants in a merger is for sales to be stunted or customers to lose confidence. Or worse yet, leave or cancel. For this reason, it is critical that a simple, easy-to-use system and process are in place to get everyone using the same assets and speaking the same language. Presentation Management Systems are the perfect solution here as they enable all of that to happen in a medium that everyone is comfortable with, presentations.
Now that you’re familiar with some of the benefits of presentation management, let’s take a look at the steps you have to take to be successful.